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September 11 , 2010

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News

Fairtrade Fortnight

26/02/2010 09:15:00

AS PART of their celebrations for Fairtrade fortnight 2010, members of Kirkwall East Church are set to have a Coffee Morning on Saturday, February 27.

This will be one of thousands of events taking place around the country during Fairtrade Fortnight, February 22 to March 7, which was kick-started by the Fairtrade Foundation's public launch in central London.

The theme of Fairtrade Fortnight 2010 is 'The Big Swap' and the idea is to get everyone to swap their usual brands for Fairtrade ones. Swap your usual bananas for Fairtrade bananas, your usual socks for Fairtrade socks and your usual cuppa for a Fairtrade cuppa. Each swap will help farmers and their dependants in the developing world to get a fairer deal.

A Fairtrade Foundation spokesman said: "We've come a long way in 15 years, but there is still a long way to go. Buying Fairtrade products shows that we want trade to work in favour of producers in developing countries. Although Fairtrade products are much more widely available these days, buying them is still not yet the norm for everyone. So, for Fairtrade Fortnight 2010, let's get swapping and build on the progress we have made so far."

In 2009, despite the economic downturn, Fairtrade Fortnight reached 17.7 million people and sales of Fairtrade products bucked the national trend with 7% year-on-year growth in the first half of 2009. A study commissioned at the end of Fairtrade Fortnight showed that 7 in 10 people in the UK recognised the FAIRTRADE Mark.

At the Coffee Morning there will be fairly traded refreshments and stalls including, where possible, baking made using fairly traded ingredients and also other Fairtrade products.

Kirkwall East Church would encourage as many people as possible to swap to Fairtrade products. So far, around 7.5 million people in the developing world have benefited from Fairtrade deals, - but there is a long journey ahead as Fairtrade still accounts for a tiny percentage of world agricultural trade.

Harriet Lamb, executive director of the Fairtrade Foundation says: "When times are tough for families here, they are desperate for producers in developing countries. Getting involved delivers real change for producers."

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